This article relates specifically to my marketing minor as it discusses shoplifting in the context of consumer behaviour. According to this article shoplifting is the least understood aspect of consumer behaviour.
Below is the APA reference to the article discussed. I plan to research further into shoplifting but from a national point of view. Looking into recent sources that relate directly to New Zealand itself.
Cox, D, Cox, A D, and Moschis, G P. (1990) when
consumer behaviour goes bad: An investigation of adolescent shoplifting. Journal of Consumer Research 17(2). p. 149-159. Retrieved from www.jstor.org
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